Privacy Notice

Your privacy and trust are very important to Semillero de Empresas Rurales, S.A. de C.V., hereinafter Taller Maya / Traspatio Maya, responsible for safeguarding the privacy, integrity, processing, and protection of your Personal Data, in compliance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP), its regulations, Guidelines, and other applicable regulations, so we want you, users, to know the measures that are taken in this regard.

The responsible party is located at Av. Constituyentes 1162, Lomas Altas, Miguel Hidalgo, 11950 Mexico City, and can assist you from 9 a.m. to 7 p.m.; or via email at

For what purposes are my personal data collected and used?

Your data will be processed for the following purposes:

1.- Primary Purpose. Semillero de Empresas Rurales (Taller Maya / Traspatio Maya) will process your personal data to process the purchases you make in our online store, process payments, issue electronic receipts, and manage the delivery, returns, and warranty claims of the same products, as well as issue invoices.

Similarly, your personal data may be used for the subscription of donation contracts.

2.- Secondary Purposes. Semillero de Empresas Rurales (Taller Maya / Traspatio Maya) may process your personal data to carry out any or all of the following purposes that do not necessarily derive from the processing of purchases made through your online store, such as: address your doubts and opinions, if you contact us; inform you about projects, news, stories of participating artisans, workshops, courses, programs, and promotions through our Newsletter or bulletins.

Your personal data will be kept for the time in which your relationship with us is in force and for a term of 2 years after its termination, both for primary and secondary purposes; or in advance if there is a cancellation request on your part, in terms of the procedure to exercise ARCO rights specified later.

What personal data do they obtain and from where?

For the purposes indicated in this privacy notice, we may collect your personal data in different ways:

When provided directly; that is, you provide it to us through various means, when you want to make a purchase online of any of our products, send us a question or comment, or when you subscribe to our Newsletter or bulletins.

The personal data we collect may be:

a) Identification data: full name, home address, or any address for the shipment of products, telephone number (landline and/or mobile), and email.
b) Financial data: To process the payment of the products we offer and will consist of: bank card number, expiration date, and, if applicable, security code (CVV) and/or dynamic code (token).
c) Fiscal data: Taxpayer Registry (RFC), fiscal address, foreign tax identification number. In order to issue the corresponding invoice.

Do they collect and process sensitive personal data?

It is important to point out that Semillero de Empresas Rurales (Taller Maya / Traspatio Maya) DOES NOT collect or process in any way information that reveals aspects of racial or ethnic origin, genetic information, religious, philosophical and moral beliefs, union affiliation, political opinions, or sexual preference.

However; it is important to note that banking data are collected to process the payment of the products to be purchased; this data is transferred to the corresponding banking entity so that the payment can be made.

How can I express my refusal to use my personal data for secondary or ancillary purposes?

If you do not want your personal data to be processed for secondary purposes, you can send an email to our address from now on stating this, so that the corresponding annotations are made. If you do not express your refusal for these purposes, within 5 business days from the collection of your personal data, we will understand that you have given us your tacit consent.

Can my data be transferred or shared within the country or abroad?

The banking data provided must necessarily be transferred to the bank to which the account corresponds so that it can validate and make the payment. Likewise, your name and address data will be transferred to the courier company that delivers the products you purchase in our online store.

In this sense, we require your express consent to make such data transfer for the aforementioned purposes, so we ask you to accept in the following button:

All other personal data that is collected will not be shared within or outside the country; in this regard, the data controller will always be Semillero de Empresas Rurales.

What are the means to exercise my Access, Rectification, Cancellation, and Opposition rights to the processing of my data?

You have the right to know what personal data we have about you, what we use them for, and the conditions of use we give them (Access). Likewise, it is your right to request the correction of your personal information in case it is outdated, inaccurate, or incomplete (Rectification); to have us delete your information from our database or delete your profile when you consider that they are not being used in accordance with the principles, duties, and obligations provided for in the regulations (Cancellation); as well as to object to the use of your personal data for specific purposes (Opposition). These rights are known as ARCO.

Similarly, you can revoke at any time the consent you have given and that is necessary for the processing of your data; as well as limit the use or disclosure of the same.

This is done through a request, which must be sent to Semillero de Empresas Rurales (Taller Maya / Traspatio Maya) at the address at the beginning of this notice; or by sending a request or application via email to the following address:

The request must be made in a simple and brief written form, where you must:

1) Describe precisely which of the ARCO rights you wish to exercise.
2) Indicate which personal data you wish to exercise the aforementioned rights on.
3) Provide any element or document that facilitates the location of the personal data on which you wish to exercise the ARCO rights. 4) Properly prove your identity as the holder of the rights; or, if applicable, provide the documents that prove your legal representation.
5) Provide an address for receiving notifications.
6) Provide an email address for the purpose of sending a response to the request, which will preferably be done by that means.

The maximum response time to your request is 20 days, counted from the date the request was received, informing you about the outcome of the request, through the email provided when submitting your request.

It should be noted that the exercise of your ARCO rights or your right to revoke consent is free, understanding that Taller Maya / Traspatio Maya may only request payment for justified shipping expenses or costs of reproducing the information you request, which can be delivered electronically at your request to avoid costs.

Also, please note that in some cases we may not be able to respond to your request or conclude the use immediately, as it is possible that due to a contractual obligation we need to continue processing your personal data. Likewise, you should consider that in certain cases, revoking your consent may mean that we cannot continue with the contractual relationship.

On the other hand, you can choose alternative means to limit the use or disclosure of personal data that are different from exercising ARCO rights and revoking consent; by registering on our exclusion list for advertising so that your personal data are not processed for marketing, advertising, and/or commercial prospecting purposes by us, for more information on registration, please contact Taller Maya.

Another alternative option is to register in the "Public Registry to Avoid Advertising," a unit under the Federal Consumer Protection Agency (PROFECO); for more information, you can visit their website at

What security measures are there in the processing of my personal data?

We are pleased to inform you that Semillero de Empresas Rurales (Taller Maya / Traspatio Maya) has adopted and maintains the necessary security measures, administrative, technological, and physical, to protect personal data against damage, loss, alteration, destruction, or unauthorized use, access, or processing, if in any case there is a breach of our security that significantly affects your rights, you will be informed immediately in order to take the corresponding measures to defend your rights.

What should I do if I have a complaint or report about the improper treatment of my personal data?

If you believe that your rights to the protection of personal data have been violated by any of our actions or resolutions; however, having PREVIOUSLY submitted the corresponding request, you may file your complaint or report with the National Institute for Transparency, Access to Information and Protection of Personal Data (INAI), for more information, we also suggest visiting their official website at

Can there be modifications to this privacy notice?

This privacy notice may undergo modifications, changes, or updates due to new legal requirements; our own needs for the services we offer; our privacy practices; or for other reasons; in any case, these will be communicated to you through our website and/or by email to the address you have registered with us.

Do they use cookies, web beacons, or any other similar or analogous technology on their website to process my personal data?

We inform you that our website DOES NOT use cookies, web beacons, or other technologies to monitor your behavior as an Internet user.

Last updated October 28, 2020.

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